Passion's Press Publishing
Retail Sales Cover Letter Text

You may cut and paste this text into your personal sales letters. Please feel free to revise it as you see fit. Your personal touch and preferences will make this happen.

Thanks again for your time and your energies.

There three versions here for you to work from, including:

Version One - From Author

Letter Text:

(Retailer's Name)
(Contact person)
(Address)
(Address)

Date

Hi (store owner or manager)

Last week you had a conversation with a friend of mine, (your name), about the possibility of carrying my poetry books.

After reviewing your web site (and/or) visiting your store, (their business) looks like a wonderful place where people enjoy art on many levels. I would be honored to have my books made available to your customers, on a consignment basis.

I will be in (town) in a month or so, around the (insert date); I would like to meet with you, to share my books and show you the display and other point-of-purchase support materials we offer free of charge.

We have four books currently available. These include:
- "Making Love with Words",
- "Gentle Moments of Flight",
- "Whispers of True Love", and
- "Tears of Ecstasy".

Each of the books has a distinct content focus, so you may choose the books that are best suited to your customers. They include romantic love poems, spiritual pieces (Christian and general), wedding poems and sensual works. All of the books sell well, and are extremely popular with female consumers.

To support the sales of the books, we provide our retailers with a variety of marketing materials, including a free counter-top display, window posters, wall hangers, web-based consumer referrals, and an aggressive incentive(s) program. I am also available for poetry readings and book signing events.

I invite you to learn more about my books on our web site - www.bartoluciano.com

Thank you for your consideration.

With Warm Regards,

Bart Ziegler
nom de plume ~ Bartoluciano

Passion's Press Publishing
P.O. Box 1923
Simi Valley, CA 93062
(805) 527-9564
www.bartoluciano.com

Version Two - From Author

(Retailer's Name)
(Contact person)
(Address)
(Address)

Date

Hi (store owner or manager)

Last week (reps name), a friend of mine, spoke to you about the possibility of carrying my poetry books on a consignment basis at your establishment.

Upon reviewing your website, (business name) looks like a wonderful place where people can relax and experience art on many levels. I would be honored to have my books available for your clientele, to appreciate and enjoy.

We have four books currently available. These include; Making Love with Words, Gentle Moments of Flight, Whispers of True Love and Tears of Ecstasy. We are finding that the books are extremely popular with female clientele. The books range in content from romantic love poems to spiritual pieces (Christian and general), to wedding poems and sensual works. Each book has a distinctive content focus, so you may choose the books that are best suited to your customers.

I will be in (town) in a month or so, around the (insert date); I would like to meet with you, to share my books and show you the display and other point-of-purchase support materials we offer free of charge. These include window posters, wall hangers, web-based consumer referrals, and an aggressive incentive(s) program. I am also available for poetry readings and book signing events.

I invite you to learn more about my books on our web site - www.bartoluciano.com

Thank you for your consideration.

With Warm Regards,

Bart Ziegler
nom de plume ~ Bartoluciano

Passion's Press Publishing
P.O. Box 1923
Simi Valley, CA 93062
(805) 527-9564
www.bartoluciano.com

Version Three - From Sales Representative

(Retailer's Name)
(Contact person)
(Address)
(Address)

Date

Hi (store owner or manager),

I am writing to propose the possibility of our establishment carrying our poetry books on a consignment basis at your establishment.

Upon reviewing your website, (business name) looks like a wonderful place where people can relax and experience art on many levels. I believe our books would be appreciate and enjoyed by your clientele.

I live in the (town) area and would like to meet with you, to share the books and show you the display and other point-of-purchase support materials we offer free of charge.

We have four books currently available. These include; Making Love with Words, Gentle Moments of Flight, Whispers of True Love and Tears of Ecstasy. We are finding that the books are extremely popular with female clientele. The books range in content from romantic love poems to spiritual pieces (Christian and general), to wedding poems and sensual works. Each book has a distinctive content focus, so you may choose the books that are best suited to your customers. All of the books sell well, and are extremely popular with female consumers.

To support the sales of the books, we provide our retailers with a variety of marketing materials, including a free counter-top display, window posters, wall hangers, web-based consumer referrals, and an aggressive incentive(s) program. The author is also available for poetry readings and book signing events.

I invite you to learn more about his books on our web site - www.bartoluciano.com

Thank you for your consideration.

With Warm Regards,

(your name)
Sales Representative - (your town)

Passion's Press Publishing
P.O. Box 1923
Simi Valley, CA 93062
(805) 527-9564
www.bartoluciano.com

Version Four - From Author

Hi, thank you for chatting with (rep name) briefly this morning about your bookstore carrying our poetry books. I know our books will be appreciate and enjoyed by your customers.

We are in Simi Valley and look forward to meeting with you to share our books and other products.

We have four books currently available, Making Love with Words, Gentle Moments of Flight, Whispers of True Love and Tears of Ecstasy. We currently have five additional books now in the final editing process, as well.

To support the sales of the books, we provide our retailers with a variety of marketing materials, including a free counter-top display, window posters, wall hangers and web-based consumer referrals. As the author, I am also available for poetry readings and book signing events.

I invite you to learn more about our books on our web site - www.bartoluciano.com

Thank you for your time. We look forward to meeting you. You may contact (rep name) at (rep phone number) or at our number below.

With Warm Regards,

Bart Ziegler
owner and author Bartoluciano

Passion's Press Publishing
2887 East Barnes Street
Simi Valley, CA 93062
(805) 527-9564
www.bartoluciano.com

One of the book covers attached...

You may also download the letterhead pdf (click here) and customize this letter on your system and print it onto the letterhead. Let us know how we can be of service. Thanks again.

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